Umesh Singh

Umesh is blogger by heart and digital marketer by profession. He helps small companies to grow their revenue as well as online presence.

Five Tools For Finding An Email Address

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find an email address

In recent years, with the growing popularity of social media becoming more prominent within marketing, having a direct impact on the usage of alternative outreach methods including cold calling and email communication.

But social media is a very indirect and a non-personal approach with a lot of inconclusive traction and sometimes it is needed within business, marketing and sales to be a lot more direct.

Especially with regards to direct messaging and upfront contact. Because not everybody consistently check their Facebook inbox or Twitter Direct Messages on a regular basis and it is not an appropriate platform and arguably too informal for use in many working environments.

Visual Communication is an Incredibly Effective Marketing Tool

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Visual Communication

We’ve written at length in the past about how visual communication is one of the most effective marketing techniques that there is in the modern era. It isn’t just the fact that human beings are visual learners – they also happen to love digesting ideas visually versus reading them by way of a wall of text.

According to one study, 31.7% of marketers said that visual content was a cornerstone of their 2017 marketing strategy. Another 53% of marketers said that between 91% and 100% of the content they published in 2016 contained some type of visual element.

SendPulse Review: Swiss Army Knife of Email Marketing

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sendpluse review

Email marketing is still one of the best and cost-effective marketing tools people use to reach their targeted clients.

In fact, for every $1 you spend on email marketing, you can expect an average return of $38.

There are lots of email service providers you can use to send emails most of them are good.

Smart Ways to Building Links to Your Site in 2017

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link building

Link building has evolved a lot and still remained the same.

Although most SEO experts say that Google’s algorithms have improved significantly in last few years and are able to recognize certain patterns (which is true) link builders are still doing a lot of gray hat techniques.

Still, I have to say that people are slowly starting to recognize potential dangers of such strategy and are instead opting to go full white hat.

Let’s check the best link building techniques that are still working today.

How to Start a Successful Online Branding Campaign

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branding campaign

Branding represents the identity of a product/service. The original name, logo, value, mission, and quality of products are several factors that contribute to the development of your brand’s image.

People will use your brand’s image to identify and differentiate the choices they have when buying products. Will they choose brand X or brand Y?

The decision often reflects how strong a brand is compared to another because after all, the end result is often sales and profit.

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