17 Best FREE Keyword Rank Checker Tools for SEO [2023]

These are the best keyword rank checker tools you can use to monitor your keyword ranking position.

Best SEO Tool Overall

semrush logo


SEMrush is one of the best SEO tools around and our top pick to check SEO ranking for keywords.

Best for Accurate Ranking

Nightwatch logo


Nightwatch is another popular keyword rank tracking software that provides you with accurate keywords ranking positions in other countries.

Best SERP checker for SMBs

SE Ranking Logo

SE Ranking

In SE Ranking, you’ll find all the tools you need to complete online marketing projects successfully.

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If you are looking for the best Google keyword position checker tools at a single place then you will love this post.

In fact, people who succeed with SEO do two things:

First, they pick the right keywords and make them rank.

Second, they regularly check keyword ranking positions in Google.

The question is:

How to Check Keyword Ranking Position on Google?

Manually checking keywords position will take lots of time when you have thousands of keywords to monitor.

The solution is pretty simple: use keyword rank checker tools.

What is The Keyword Rank Checker?

A rank checker SEO tool is a software that uses algorithms to identify your website’s keywords current position in SERPs. It provides you real-time and historical data for your keywords including other metrics like keyword difficulty, search volume, cpc, etc.

In this article, I’m going to provide you with a list of best keyword rank checker tools that you can use to check SEO ranking for keywords.

What are The Best Keyword Rank Checker Tools 2023

Following are the best rank tracking tools to consider:

SEMrush is one of the best SEO tools that provides a complete set of tools to run a business online including, keyword rank checker tools, link building, content research, competitors analysis and more. 

Using the SEMrush keyword position checker software is pretty simple.

Put a website URL and it will show you all the ranking keywords for that website.

semrush organic keywords

You can also check keyword ranking positions for a set of keywords.

But first…

Activate your SEMrush FREE Trial for 7 Days, so you can go step-by-step with us.

Head over to SEO Toolkit->Position Tracking and enter the domain which keywords position you want to track.

Position Tracking SEMrush

You can also set up position tracking form Dashboard->Projects and click on position tracking…

SEMrush position tracking

…and a pop up will open where you will have to select the search engine (currently it supports only Google and Baidu) and device types – desktop, mobile and tablet.

You can also select the location where you want to see your keyword rankings.

And at last enter the business name that you are using for local business listing or local SEO.


After filling the information, click on Keywords from the right side bottom.

And… insert the keywords you want to track. To import the keywords list, click on the import file tab.

Furthermore, you can link your Analytics to fetch keywords directly from Google Analytics.

SEMrush start tracking

SEMrush position tracking tool will take some time to fetch the keyword ranking positions.

After completing the process, you will see the dashboard like this:


When scrolling down further, you will see the SERP features chart that will show how your keywords are performing in search result pages.

SEMrush is an easy-to-use and complete SEO software.

You can use SEMrush PRO FREE trial to understand its features and make a better decision if you should use SEMrush or not.

Additionally, the SEO tool is loaded with some amazing features that will help you stay ahead of your competitors.

Key Features

  • Organic Research – You can the website’s presence online
  • Backlink Audit – It let you examine the links your website is getting
  • Traffic Analytics – You can track the online organic traffic for your website
  • Content Research – With SEMrush you can find trending topics to create content
  • Paid Search – You can even tap your competitors advertisement strategies including ads and keywords



SEMrush offer three pricing plans:

  • Pro – Start at $99.95/mo
  • Guru – Start at $191.62/mo
  • Business – $374.95/mo

SEMrush is the best keyword rank checker tool online that you can use today to monitor your keywords ranking.

So what are you waiting for?

Click here to learn how to activate SEMrush FREE Trial.

Also Read – SEMrush Review and Tutorial

SE Ranking is a complete SEO tool that offers features to track keyword position in search engines.

With the help of SE Ranking keyword tracker you can’t only monitor the keyword position in SERP, but also track Google SERP features, Maps results, and your Google Ads positions.

The feature I love of SE Ranking is you can add up to 5 competitors and get the same in-depth insights about their ranking as yours.

You get complete data for each keyword like search volume, number of search results, traffic forecast, etc.

The best thing about SE Ranking is your data will be safe and will never be publicly.

This is the perfect keyword position tool for entrepreneurs, agencies, and enterprises who want to monitor multiple keywords ranking fast.

Key Features

  • Accurate keyword ranking
  • Competitor analysis tool
  • Backlink checker
  • On-page SEO checker
  • Keyword research and suggestions



SE Ranking offer three pricing plans:

  • Essentials – Starts at $31.20/mo
  • Pro – Starts at $71.20/mo
  • Business – Starts at $151.20/mo

Overall, SE Ranking is best for SMBs, agencies and bloggers, who want to spy on their competitors’ ranking keywords, backlinks and audit their website.

Additionally, it provides you with learning material like guides, blogs, and knowledge base to learn how to use SE Ranking better.

When you need both global and local ranking keywords to measure your SEO performance, then Nightwatch is worth considering.

The SEO keyword ranking monitor tool provides you with accurate keyword rank tracking data across 107,296 locations worldwide along with other easy to rank keywords opportunities.

The feature that separates it from competitors is keyword segmentation. You can see how different segments of keywords are performing in search results.

Additionally, you can see how your website is appearing in local search and map listing when some look for your business locally or globally. Nightwatch provides you keyword rank data from any Google data center present on the planet.

It even tells you the ranking opportunity in SERP globally and locally for your target keywords.

Key Features

  • Keyword custom segmentation
  • Automatic keyword report generation
  • Website audit
  • Track SERP placements
  • Website audit
  • Keyword discovery


  • Nightwatch offers a risk-free 14 days FREE trial afterwards it costs you $32/mo. 

I’d recommend you Nightwatch when you want the correct keyword ranking position for your website or blog. 

Site checker is an ideal SEO tool for small-medium businesses, marketers and bloggers who want to improve their SEO efforts with competitor analysis, keyword monitoring, etc.

Sitechecker offers a variety of cool features like site audit, site monitoring, rank tracker, backlink tracker and audit. 

It has an eye pleasing user-friendly interface that even a newbie can use easily. Moreover, it provides you step-by-step on how to improve your SEO performance based on accurate data that it pulls from SERP.

The rank tracker software provides you with an accurate keyword ranking report everyday, therefore, you can make the right SEO decision if something needs improvement.

Key Features

  • Rank tracker
  • Website audit
  • Website monitoring
  • Backlink audit and tracker
  • Onpage SEO checker



Sitechecker offers four pricing plans:

  • Basic – Starts at $23/mo
  • Standard – Starts at $39/mo
  • Premium – Starts at $79/mo
  • Enterprise – Starts at $319/mo

Sitechecker is one of the best SEO software online that you can use today to strengthen your SEO strategies.

Seobility is the best SEO software that can help you boost your SEO campaign with website audit, link building, backlink auditing, and more.

The online SEO software offers several other features that take your website optimization to another level. It provides you in-depth data about each project that you run with it including on-page seo recommendation, backlink, keyword ranking and a lot more.

seobility dashboard

Moreover, it crawls your website to find complex issues like duplicate content, broken links, and more. 

Its keyword ranking checker tool provides you with the correct keyword ranking position in Google on desktop and mobile devices.

Key Features

  • Website crawling and site auditor
  • Google rank tracker with daily updates
  • Backlink checker and link building opportunities
  • In-depth reporting
  • Competitor comparison
  • Local search results


SEObility pricing plans

Seobility offers three pricing plans:

  • Basics – Free with limited features
  • Premium – 30-day free trial aftwards $50/mo
  • Agency – Starts at $200/mo

Seobility is a perfect SEO software for large websites and agencies who need details like website crawling, content optimization, broken link, site audit, and more.

SERPstat online website rank checker tool is one of the best keyword rank checker tools online I’ve found till date.


Using this keyword rank monitoring tool you can check the performance of particular keywords in multiple search engines including Google, Yahoo, Bing, etc.

You’ll get complete details for a specific keyword including its SERP ranking position in various search engines as well as the history of that keyword.

Furthermore, it shows you other keywords related to your main keyword that you might want to add in your blog post to get more search traffic.

It also shows a list of websites which are ranking for your targeted keyword up to 100 search results. Moreover, it lets you monitor ads positions in contextual advertising.

Key Features

  • Google SERP tracker
  • Competitor insights
  • Backlink analysis
  • Website audit
  • Top page audit
  • Keyword clustering 
  • Keyword research
  • Insightful reporting for keywords ranking


SERPstat offers four pricing plans:

  • Lite – Starts at $55/mo
  • Standard – Starts at $119/mo
  • Advanced – Starts at $239/mo
  • Enterprise – Starts at $399/mo

#7) Accuranker

Accuranker is another free SERP checker online that lets you check accurate Google  keyword positions from specific locations.

You can monitor keywords up to 100,000 keywords because it pulls our data from Google search console and Google analytics. 

Furthermore, you can compare your keywords ranking to your top 10 competitors that will give you enough insights on how to plan your SEO strategies. Most importantly it provides you with a fresh ranking keywords update on a daily basis.

Key Features

  • Everyday rank check
  • Search console and analytics integration
  • Unlimited domain check
  • Easy-to-use interface


Accuranker Free-Google-SERP-Checker-Check-Your-Keyword-Rankings

It will cost you $116/mo for 1000 keywords, to track more keywords you can upgrade your plan.  

However, it offers a 14 days free trial, therefore, no harm to give it a try. 

#8) Authority Labs

Authority labs is a Google keyword ranking monitor tool that checks Google ranking position online for specific keywords.

Similar to Nightwatch, it also provides you with the location specific keyword rank tracking.  You can even set up automatic daily rank tracking for both local and mobile. 

The best part?

You can even get (not provided) organic keywords that would be goldmine for you. 

Authority Labs should be in your SEO tools when you run a local SEO campaign.

Key Features

  • Daily ranking report
  • Geo-location specific tracking
  • Keyword position monitoring
  • Search console, analytics and data studio integration


Pricing AuthorityLabs

Authority Labs offer four pricing plans:

  • Plus- Start at $49/mo
  • Pro – Starts at $99/mo
  • Pro Plus – Starts at $225/mo
  • Enterprise – Starts at $445/mo

However, Authority Labs provides 14 days free trial no-credit card required. Moreover, you can upgrade, downgrade or even cancel your plans anytime.

#9) WooRank

Woorank is a popular SEO optimization tool that provides you with a complete website analysis and provides your suggestions for areas where improvement is required.

It is a comprehensive marketing tool that helps you in increasing your website traffic, leads and sales. Furthermore, you can fix your website errors, duplicate content, broken links, and more.

With WooRank keyword tool you can check the Google position of your keywords against your competitors and make necessary changes.

Additionally, It also lets you track your keyword in the location that you target for your business.

Key Features

  • Website crawl
  • SEO monitoring
  • Sales tools
  • Keyword tool
  • Website optimization


WooRank Pricing

WooRank offers three pricing plans:

  • Pro – Starts at $79/mo
  • Premium – Starts at $199.99/mo
  • Enterprise – Need to contact with sales team

WooRank offers a 14-days free trial to understand its features.

Overall, WooRank is a great marketing tool that would unlock your website improvement opportunities to get more traffic, sales and clients.

#10) Ahrefs Rank Tracker

This is another favorite keyword rank checker tool online that you can use to check your SEO rankings.

However, SEMrush does a pretty good job and leaves no excuses. But if you ever want to try another Google keyword ranking tool then Ahrefs should be on the top in the list of SERP position checker tools.

Monitoring keyword position on Google with this tool is easy, just upload the list of the keywords that you want to track on Ahrefs and it will show their ranking positions.

You can also add keywords manually separated by commas.

Similar to the SEMrush you can check the whole website or a single page ranking keyword positions in Ahrefs rank tracker.

You can check keyword ranking in a particular country.

Additionally, you can check keyword competition that is visible as a KD (keyword difficulty.)

KD helps you make a decision about which keyword you should target and how much time that keyword will take to rank.

Ahrefs is a pretty popular SEO tool among professional online marketers and bloggers.

It is loaded with tons of great features that you can explore only after using it. Currently, Ahrefs provides a 7 day trial for $7.

Checkout Ahrefs Review to know more about it.

Key Features

  • Organic Research – you can see a website’s ranking keywords
  • Backlink Profile – you can audit your backlink and monitor the link types
  • Competitor Analysis – you can spy your competitors top pages, links and more
  • PPC Keywords – you can track your competitors paid keywords


Ahrefs pricing plans

Ahrefs offer four pricing plans:

  • Lite – Starts at $99/mo
  • Standard – Starts at $199/mo
  • Advanced – Starts at $399/mo
  • Enterprise – Starts at $999/mo

In short, Ahrefs is the best alternative to the SEMrush keyword position checker tool.

#11) Moz PRO Rank Tracker

Moz rank tracker is another amazing Google keyword position checker tool that tracks keywords position and pages to save your time and helps you improve your SERP rankings.

Moz PRO rank tracker is a powerful rank tracking software tool that grabs SERP ranking for pages and keywords to help you make a better decision.

You don’t need to waste time checking keyword positions manually, simply login in your Moz Pro account and see the current keyword positions.

moz rank tracker

Currently it supports three major search engines (Google, Yahoo, and Bing.) You can check specific site’s accurate keyword ranking positions in these top search engines.

The SERP checker tool will let you compare your keywords visibility on mobile and desktop.

You can track keyword rankings across the top search engines in 200+ countries. Additionally, you can see how much traffic your ranking keywords have generated.

Key Features

  • Competitive research – get clear view about competitors including keyword gaps and content opportunities
  • Link explorer – scan over 40 trillion links to find the link building opportunity, anchor text and more
  • Keyword explorer – discover the best traffic potential keywords with low competition
  • Domain analysis – get competitive metrics like domain authority, ranking keywords, top pages and more.



Moz offer four pricing plans:

  • Standard – Starts at $99/mo
  • Medium – Starts at $179/mo
  • Large – Starts at $299/mo
  • Premium – Starts at $599/mo

Most of all Moz provides a 30 days free trial that is enough to decide the best Moz plan for you.

#12) SERPWatcher

SERPWatcher is one of the best SEO rank tracking tools by Mangloos.

This keyword position monitor tool is pretty popular and works perfectly when it comes to checking keyword rank monitoring.

It has an amazing and eye-pleasing UI that would make you fall in love with this rank checker tool. Using this Google position checker tool you can track keyword position of any website.

serpwatcher free Ranking checker tool

It gives you the freedom to check keyword position based on GEO location and device.

This is a premium keyword rank checker software to use if you have to opt for any of their plans.

However, the pricing plan of SERPWatcher is reasonable; moreover, you will find other amazing tools from Mangloos at the same price.

In short, this premium keyword rank position tool is worth trying when you have a bigger SEO goal with your website.

Key Features

  • Performance index – shows how your website is performing in search results
  • Daily rank update & historical data – notify your daily keyword ranking
  • Location and device based results – can do rank tracking as per device
  • Interactive reports and alerts – share reports with link


SERPwatcher offers three pricing plans:

  • Basic – $29.90/mo
  • Premium – $44.90/mo
  • Agency – $89.90

#13) Google Rank Checker

Google rank checker is another popular free keyword ranking tool to check Google position.

Using this Google position tool is pretty simple: put the keyword you want to track with the domain name.

And it will show you where your keyword ranking in Google for that particular domain name. Isn’t that easy?

However, that could be time-consuming when you have a list of thousands of keywords which you want to check their positions.

Checking website keyword ranking positions will help you stay focused and keep you on track.

This is an easy use keyword rank checker online that you can use to check Google keyword position.

Key Features

  • Free Google keyword rank checker
  • Can check position of keyword in different countries
  • Compare Google ranking across different countries
  • Simple interface

#14) SERPs Keyword Rank Checker

This is another popular free keyword rank checker tool to check the online Google ranking.

It shows more than SERP keyword ranking. Apart from showing Google keyword position it also shows other valuable data like CPC and search volume data for any particular keyword.

You can even check the keyword position for specific locations along with the device (mobile and desktop) selection.

This is the perfect tool to check single as well as multiple keyword ranking positions.

SERPs Keyword Rank checker provides 30 days of free TRIAL that will help you get an idea if the keyword position monitor tool is right for you or not.

The SERP checker tool is helpful for SEOs to understand, measure, test and implement their SEO strategies to achieve their SEO goal.

Key Features

  • Free Google position monitor
  • Competitor analysis
  • Keyword research tool

When you’re looking for the best free keyword rank checker then testing this free online keyword rank tracker won’t harm you.

#15) The HOTH Rankings Checker

The HOTH Google rank checker tool is a free SEO keyword ranking software that helps you find your top traffic driving keywords.

Not only can you find your own top keywords but also your competitors.

HOTH - Free Google Search Engine Rankings Checker Tool

Simply put your competitors’ website and hit the button View Google Ranking and it will show all their top traffic keywords to you that you can target in your next blog post.

It doesn’t only show you the keyword ranking position of a particular keyword but also the traffic percentage that you would get if you rank on the first page of Google.

If you want to get daily rank tracking updates then you need to upgrade your free HOTH account.

Free accounts will send you daily ranking updates for 10 keywords only.

#16) Small SEO Tools Keyword Rank Checker

I am quite impressed with this tiny free SERP ranking tool.

The rank checker tool provides you two options to check SERP position for a keyword.

You can either check your keyword ranking position by Keywords or by URL.

Using this tool is easy simply put the domain name, choose the search engine and then enter the keywords you want to track the position of.

You can check up to 10 keywords positions at one time.

Otherwise, you can track keyword rank by simply using URL and it will provide you top 10 ranking keywords for that URL.

This is an ideal free keyword rank checker software for tiny websites when you have limited keywords to track.

I wouldn’t recommend using this online keyword ranking checker tool to check Google rank for a big website with thousands of keywords.

To compete for top positions in SERP you must play with a strategy and take a wise decision based on proven keywords data.

Small SEO Tools keyword rank checker can help you to make the right SEO strategy as it detects the right position of a keyword directly from SERP.

The search ranking tool supports multiple search engines from different countries. Additionally, you can check keyword rank on mobile devices along with the desktop.

17) SearchEngineReports' Keyword Rank Checker

SearchEngineReports is one of the best tool-based platforms that allows users to perform various tasks related to SEO.

Its tools help SEO experts in many ways, including keyword rank checking, keyword density checking, keyword suggestion, backlink checking, DA PA checking, website auditing, etc.

The keyword rank checker offered by SearchEngineReports allows SEO experts and website owners to analyze their keywords’ ranking in multiple countries.

It also allows users to check their websites’ keyword rankings on desktops and mobiles. This tool also allows users to check the ranking of up to five keywords simultaneously to save time.

Apart from that, it helps users compare their websites’ ranking with competitors in the selected country.

And lastly, unlike many other tools in the list, this Keyword Rank Checker is absolutely free to use for anyone with no daily or monthly usage limit.

Key Features

  • Keyword position checking
  • Country-wide keyword position checking
  • Comparison with competitors
  • Backlink checking
  • Competitors’ site audit


The Keyword Rank Checker by SearchEngineReports is free to use. Moreover, users don’t need to sign up before using this tool.

Keyword Rank Tracker Tools - FAQs

Why do you need a keyword rank checker tool?

Well, 83% of bloggers and professional SEOs never achieve their SEO goal even after regularly publishing content.

The reason is – they don’t check website keyword rankings in Google for targeted keywords.

Monitoring keywords manually takes a lot of time and won’t be easy when you’re tracking hundreds of keywords. 

This is where keyword rank tracker tools come to help. 

With a keyword position checker tool you can track accurate keywords position of your website.

Why are keywords important?

Keywords tell search engines about the content of your webpage. It is a term that a user searches in a search engine to find your website.

With keyword research tools like SEMrush or Ahrefs, you can find the right keywords to target. 

After the keyword research the next step is to write a blog post around those keywords.

Remember, writing and publishing SEO optimized content is not enough. You’ll also need to do some link building activities. 

To achieve your SEO goal whether you are optimizing for mobile or voice search you must have a plan for every keyword. So, you can check if your domain is ranking for that keyword or not.

Google keyword position checking tools will keep you on track.

And, most importantly, you can work on the keywords that are beneficial for your business and eliminate which aren’t useful

Final Thoughts!

All of the above-mentioned keyword ranking checker tools on the list my favorite are SEMrush and SE Ranking for monitoring keyword positions in Google and Bing search engines.

The reason I love these keyword ranking tools are:

Apart from monitoring keyword rankings, they offer other SEO tools such as backlink checker Tools , complete SEO website audit, and much more.

Let me know if you know other Google keyword ranking tools that have worked for you.

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